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November 9, 2017

[SSJ: 10011] REMINDER: Sophia University ICC Lecture on Nov. 17: Dr. Wang Chuanfei on Wine Tourism as a Cultural Experience

From: Sophia Univ., Institute of Comparative Culture
Date: 2017/11/09

Sophia University Institute of Comparative Culture for Sophia Open Research Week

Wine Tourism as a Cultural Experience: The Cases of the Japanese and Chinese “Wine World”
http://icc.fla.sophia.ac.jp/html/events/2017-2018/171116_Wang_SORW.pdf

Chuanfei Wang
Post-doctoral Research Fellow,
Institute of Comparative Culture, Sophia University

17:00-19:00, November 17th, 2017
301, Building 10, Sophia University (Yotsuya Campus)

Wine tourism has become a cultural trend globally. It is drawing much attention from academic studies, especially in the disciplines of business, marketing, and consumer motivations. However, the findings from these studies show that wine tourism is not simply a commercial product, but also a cultural practice. Moreover, few of them examine the subject in the Asian societies. In this talk, I use a “wine worlds approach” to examine wine tourism as a cultural practice in Japan and China. The talk will be based on ethnographic findings and focus on the questions including: (1) Who are the actors constructing wine tourism? (2) What cultural experience do they construct in wine tourism?

Chuanfei Wang received her PhD in Global Studies from Sophia University Japan in 2017. Her PhD dissertation covers wine culture in Japan, focusing on how Japanese wine producers, consumers and cultural intermediaries have incorporated Japan into the global wine world from the perspective of the sociology of culture. She is currently conducting ethnographic research on the globalization of Japanese cuisine in China and Europe, and the comparative study of wine tourism in Japan, Australia, and China.

This project is supported by the research grant from the Japanese Society for the Promotion of Sciences, JSPS KAKENHI 17K13853, “The Cultural Construction of the Wine Tourism Experience in Japan, China and Australia.” (2017-2019)

Language: English / No Prior registration necessary

Institute of Comparative Culture (ICC) Sophia University 7-1 Kioicho, Chiyoda-ku, Tokyo 102-8554, JAPAN
+81-3-3238-4082 / +81-3-3238-4081(fax) / Email diricc@sophia.ac.jp / Web:http://icc.fla.sophia.ac.jp/

Approved by ssjmod at 10:20 AM